The Division of Parks and Trails is creating innovative programs to attract new audiences, particularly young families, to Minnesota state parks and trails. Skill-building programs, such as "I Can Camp!," provide a trial opportunity by eliminating the barriers of needing to have pre-existing knowledge or gear for the activity. Special events, such as National Get Outdoors Day, generate enthusiasm and a sense of urgency to visit. Gateway programs introduce visitors to a host of outdoor pursuits, including those offered by other divisions of the Minnesota DNR. Interactive touch-screen displays, videocasts and podcasts keep the Division of Parks and Trails current with the ways the target audience wants to receive information, while engaging interpretive exhibits can't help but catch the attention of visitors. The addition of the new Minnesota Naturalist Corps allows the division to interact with more people.

Proposed Measurable Outcome(s)

Measurable Outcome(s)